showing off in 4D

Today, the Tocci BIM team (Mohamed & I) sequenced the steel for the Ocean Club (in Revere, MA). Currently, we are providing pre-construction services for the Ocean Club. The steel for Revere was modeled to extract quantities and to demonstrate how we intend to construct the structure of the building.


truevis said...
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truevis said...

Great use of Revit. May I suggest a fade between the frames?

See also:

It shows a rather ambitious construction animation.

Miguel Krippahl said...

Animation is not just putting some sequences together.

With a little effort (Movie maker is inside the computer you are working with, so it is free) you can edit those scenes, add some music, build a story. As a Multimedia teacher at a architect university, I teach all this, and I find people are usually natural born editors. After all, most of us spend thousands of hours watching movies. You can see some of their work at http://www.arquitectura-ucp.com/alunos/trabalhos2.asp
especially this one http://www.arquitectura-ucp.com/alunos/images/Video320x240.WMV

truevis: A amazing inspirational example :)

truevis said...

>With a little effort ... you can edit those scenes, add some music, build a story.<

Yes, however that video's goal was not to present beautiful architecture. (The architect's job, eh?)It was to simulate actually constructing a real building. Time spent on Vismasters-quality work might take away from getting the building made, I reckon.

Laura Handler said...

Thanks for the tips Miguel (and the links), but it is very true that this is not supposed to be a movie. This is a construction simulation and actually serves as a construction schedule. What this particular visual excludes are the dates that correspond with each image - each image represents a construction sequence that must be completed on specific date.

Miguel Krippahl said...

I am sorry to disagree. I really am, because I am going to sound snobbish.

Every time we communicate we have to be careful with the HOW.

Your message can be 100% technical, but that is no excuse to be sloppy.

I have seen this time and again: A great idea, badly presented, ruins the message.

If you think about it, every time you do a schedule, a drawing, a text, you put some (considerable) effort into the presentation. You don´t just trow things on a piece of paper, but choose line types, colors, fonts, layout carefully so as to ensure that the message comes out nice and clear.

You don´t want people to get sidetracked on irrelevant issues (this jerk uses 10 font types in the same page), but you want to focus on the content.

If possible, you want people to "feel good" when they read the report/chart/schedule/schematic plan.

This is the basis of all communication, and it applies to all mediums, even the (especially the) spoken word.

So, if you are thinking of dipping into the video making pool, you should be very careful.

This is not an easy medium, it has it´s rules, and most watchers will be professional critics - they have thousands of hours of professional video watching.

The good news are: You only need to know half a dozen of those rules to make a decent job. You will not become a Bergman soon, but, as long as you stick to those rules, people will enjoy what they see, and, consequentially, will have a better opinion of the message.

Otherwise, you risk becoming the only one that is fascinated by your work...

Laura Handler said...

To be honest, we aren't looking into making videos; we are a contractor. We are looking into saving money and time.
We are very careful with how we communicate, and for a constructor, we have quite the design sense.

The video I shared here isn't the best quality (uploading to google video did something strange to the file), but it illustrates something that we are doing increasingly at Tocci: showing the owner what their project will look like on specific dates.

The deliverable we are producing is not yet visually flawless, but the concept behind what we are doing is visionary. Many contractors are producing visual schedules without specific dates, so they aren't held liable when the progress of the project doesn't match up.

Miguel, I appreciate your criticism of the video; in our next effort, maybe I will attempt to make the deliverable less (in your words) "sloppy". I return, I will ask that you please appreciate the effort of intelligently modeling and visually scheduling 300 tons of steel.

Miguel Krippahl said...

It was as I feared, my post was misinterpreted.

Mostly on account of my poor grasp of the English language (jerk, sloppy), but also because, when I tell people their videos are at the 10 font type 6 different color one page A4 document level, they resent it.

Of course I appreciate the effort of modeling the steel structure correctly.

It is exactly because I respect it, that it pains me to see it depicted in your video. The modeling looks first class, I totally realize the work that is behind it, and it is a great job.

But my guess is, this you allready know, so I was trying to be a little more constructive in my remarks.

The main idea behind my comment is: you can spend exactly the same time modeling and producing a visualization, but with better results. This is also a way of making money.

As for the rules I was talking about (remember this are just rules, they can be broken, but first you have to learn to use them):
-Each scene should be between 3 and 8 seconds.
-Use cross fades.
-Choose a nice music.
-Change scene to the rhythm of the music.
-Try putting something "wow" about 2/3 of the film, like a camera movement.
- Always try to tell a story (this is easy, the story is a building getting built.
- Title and credits are a must.

I could go on and on, but these basic rules are very easy to implement, and will do wonders for you presentation.

Finally (whew):
I realize you are not in the movie making market. Neither am I. But, as long as I want to use movies as a communication medium (and I do want to use them, they make my life so much easier), then i have to learn the basics.

Imho, this is also fun :)